Six customized deliverables built for your specific business, industry, and stage. SOPs, financial models, hiring frameworks, marketing strategy, tech stack, and a 90-day implementation roadmap.
Sources: FTC press release March 18 2026 (Xponential Fitness settlement), SBA 7(a) loan performance data, FTC Franchise Rule 16 CFR Part 436.
A franchise charges $50,000 to $500,000 for the right to use their systems. These are the same systems, rebuilt for your specific business without the fees, the royalties, or the restrictions.
Six standard operating procedures for the processes that most directly affect your customer experience and revenue. Written in plain language a new hire could follow on day one.
A financial model framework built from your business inputs: revenue target structure, cost framework, break-even model, and 12-month projection template you populate with your actual figures.
How to identify the right roles to hire for first, what to look for, and how to onboard new team members with a structured process instead of showing them what to do and hoping it sticks.
A marketing plan that matches your budget and bandwidth. Not a 50-page strategy document you'll never execute. A specific channel selection, content framework, and 90-day execution calendar.
What software to use for operations, customer management, marketing, finance, and team coordination. Matched to your business size, budget, and technical comfort level.
A sequenced plan for implementing all five other deliverables without shutting down your business to do it. Prioritized by impact and designed to fit around your actual schedule.
| Deliverable | Franchise Cost | Systems Playbook |
|---|---|---|
| Operations SOPs | Included in $50K-$500K franchise fee | Included in $297 |
| Financial Model | Included in fee, plus ongoing royalties | Included in $297 |
| Hiring Framework | Included in fee | Included in $297 |
| Marketing Strategy | Included, plus 2-4% marketing fund fee | Included in $297 |
| Tech Stack | Mandated tools, often at inflated prices | Recommendations you choose, no mandate |
| 90-Day Roadmap | Included in training | Included in $297 |
| Ongoing royalties | 5-8% of gross revenue forever | Zero |
| Brand restrictions | Full compliance required | Your business, your rules |
Payment confirmed. You're redirected to a short intake form.
15 questions about your business, industry, stage, and priorities. Takes 10 minutes.
Your six deliverables are AI-generated and reviewed before delivery. Delivery typically arrives within 1 business day of your completed intake form.
You receive six ready-to-use documents via email. Implement at your pace.
No fees. No royalties. No restrictions. Just the operational infrastructure you need to run a professional business.
Get My Systems Playbook - $297 Delivered within 1 business day of your intake form. Customized to your business.The Final Step
The Systems Strategy Session pairs your Playbook with a 60-minute 1-on-1 session. We review your deliverables, prioritize what to build first, and work through your most critical systems together. Includes a written action plan and 2 weeks of email follow-up. Most useful after you've received your Playbook and have questions about implementation.
Learn about the Systems Strategy Session →Who builds your Playbook: Built by an operator with 18 years in Fortune 500 enterprise technology and senior program management, plus operator experience on the buyer side of a franchise. Every deliverable reflects how franchise-caliber operations are actually built, not generic templates.
Important: This product provides educational and operational frameworks only. It is not a substitute for legal or financial advice. Consult qualified advisors before making significant business decisions.
Not Sure Yet?
Score your business across 8 categories and see exactly where franchise-caliber systems would have the most impact. Free. No purchase required. Takes 5 minutes.
Take the Free Scorecard